-Light Yagami is an ace student with great prospects but all that changes when he finds the Death Note, a notebook dropped by a rogue Shinigami death god. Any human whose name is written in the notebook dies, and Light has vowed to use the power of the Death Note to rid the world of evil. But will Light succeed in his noble goal, or will the Death Note turn him into the very thing he fights against?
-Focused on a target 18 and up, this anime is an international phenomena that has caught thousands of fans within its 37 episodes, and is nowadays the 1st most popular series in the anime-drama category on streaming platform Hulu.com.
-Death Note is nearly to release its live action movie produced by Netflix and will be released on August this year via this online platform; also, the brand has awesome numbers on sold graphic novels (+1.6M only in United States) and Hot Topic shirts.
-Collectible toys, books and notebooks are the merchandising articles available. Also, nowadays, the anime is on the top 50 among graphic novels on Bookscan, while the first three volumes were on the Top Ten of the American Library Association’s Great Graphic Novels for Teens.